Director of Marketing InterContinental Sydney

IHG Hotels & Resorts


Date: 13 hours ago
City: Sydney, New South Wales
Contract type: Full time
Welcome to the height of luxury, where heritage wonder and contemporary flair collide. Centrally positioned in the heart of Circular Quay, InterContinental Sydney extends breathtaking panoramic views of the Sydney Opera House and Sydney Harbour Bridge.

Set within the beautifully restored Treasury Building of 1851, InterContinental Sydney is renowned as one of the city’s prized icons. With 509 guest rooms including 28 luxury suites, an award-winning and world class Club InterContinental lounge and vibrant dining venues, a complete five-star experience awaits.

Due to an internal promotion, we are welcoming applications to join us at this incredibly exciting time for our Hotel as Director of Marketing

About The Role

Reporting to the hotel Director of Sales & Marketing, you’ll be responsible for the development, budgeting, implementation and performance of the InterContinental Sydney’ marketing strategies to generate revenue, define a clear and differentiated position in market, and drive RGI improvements in line with business plans.

Ensuring alignment to the Hotel brand, loyalty brand and restaurant and bar brand (s), to achieve low cost book direct revenue, market share growth and brand preference. Working collaboratively with the Regional Brand Marketing team and Hotels Commercial team to ensure alignment and consistency of work with regional standards and campaigns at all times is crucial to this role.

Also entailing a strong digital component, the role drives channel performance via the management of social media best practices, consulting on optimised Hotels marketing content, and ensures integrated use of new and existing IHG tools, platforms and systems. It is also responsible for compliance, management and performance across websites, central reservation offices, global distribution systems, and on line travel agents to increase revenue through direct low cost system contribution.

This role also forms strategic external alliances and partners to support the InterContinental Sydney positioning and actively promotes the Hotel and brand through community and professional involvement.

What We Need From You

  • Bachelor’s or Master’s degree in Marketing or Communication
  • Three years’ experience at Director level or extensive senior marketing lead role specialising in Luxury hotels
  • Superior skills in distribution marketing across all channels
  • Proven track record in market leading strategies for digital marketing & brand management
  • Advertising Agency, Public Relations, Travel Industry system connectivity, Online Travel Agents, Central Reservation Office background or combination of any of the above are highly desirable related industries
  • Strong analytical skills that allow for interpretation of data to formulate action plans to increase performance
  • Expertise of online marketing as well as offline
  • Creative, innovative, and active use of new technology trends in the travel industry
  • Expertise in digital and social media and the content requirements for these channels
  • Excellent project management and stakeholder management skills
  • Strong financial, analytical and business acumen with proven budget management
  • Ability to perform multiple efforts in a fast paced, complex, high growth environment

What We Offer

In return, not only will you be rewarded with a competitive salary, you will also be rewarded with a range of benefits that supports you throughout your IHG career journey.

  • Competitive Salary
  • Paid Birthday Leave
  • Enhanced parental leave program
  • Proactive paid wellness and mental health days
  • Some of the best colleague discounts across our IHG Hotels for accommodation, food and beverage
  • An immense colleague discounts platform for all your favourite brands and retailers
  • Most importantly, we’ll help you grow, and develop you as an individual.

Your career journey will be supported through our lifelong development programs, IHG career milestone celebrations, and transfer of entitlements as you move and grow with IHG.

We are proud to be InterContinental Sydney and proud to be IHG and we know you will be too.

Visit http://careers.ihg.com/ to find out more about us.

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