Crowne Meetings & Event Sales Manager

Crowne Plaza Adelaide Mawson Lakes, is located just 25 minutes from Adelaide’s CBD. Featuring 155 contemporary rooms designed with tech and premium amenities, it caters perfectly to both business and leisure travellers alike and is the leading premium event destination in the North of Adelaide.

The Crowne Meetings & Events Sales Manager plays a pivotal role in driving banqueting revenue and overseeing the successful planning and execution of events. This position works collaboratively with the Food & Beverage team and Executive Chef to ensure our Conference & Events offering consistently exceeds guest and client expectations. In addition, you will build strategic partnerships and external alliances to enhance the hotel's market positioning, while actively promoting the hotel and brand through community engagement and professional networks.

Working independently, you are responsible for managing the entire event sales cycle from lead generation through execution to post-event follow-up. You are both the face of the business and the engine behind event success. This role requires a unique blend of commercial drive, event planning expertise, operational agility, and high-level professionalism. You are someone with entrepreneurial mindset to constantly grow business and look at different offerings and opportunities.

Ready to take the next step in your career? Join our fun and dynamic team and take on the challenge!

Your day to day

• Maintain awareness of the hotel’s revenue targets and forecasts, making commercially sound decisions to meet or exceed banqueting revenue goals
• Oversee the full event process: proposals, site inspections, contracts, banquet event orders, and post-event invoicing
• Lead weekly pipeline meetings, actively pursue new revenue opportunities, and drive sales conversion
• Build strategic partnerships and sponsorships to increase brand visibility and business development
• Own lead conversion for the Meetings & Events and support conversion for Business Development leads
• Drive success of key hotel ticketed events (e.g. Mother’s Day, Christmas Day, Melbourne Cup)
• Ensure all internal and community events are financially viable and within budget
• Build and maintain strong relationships with new and existing clients.
• Follow up after events to gather feedback and secure repeat business.
• Handle client concerns or complaints quickly and professionally.
• Meet and greet clients during conference and throughout the day.
• Liaise with internal departments (catering, operations, AV, front desk) to ensure smooth event execution.
• Create event function sheets and briefing documents for operational teams.
• Ensure all client specifications are understood and delivered accurately.
• Update CRM systems with client data, sales activities, and event notes.
• Prepare weekly/monthly sales reports and forecasts.
• Stay informed about competitor offerings, industry trends, and market demand.
  
  

What We Need From You

• Bachelor’s degree / higher education qualification / equivalent in Hotel Administration or Event Management
• Familiarity with Delphi, Meeting Broker, CVent and HotelKey is preferred
• In-depth knowledge of Conference and Events operations
• Ability to work independently and have a flexible work approach
• An out the box thinker and leader who creates a high-performance work environment
• Ability to develop strategic sales plans, establish goals and objectives, set performance targets and deliver projects on time
• Ability to analyse, identify key issues, interpret and extract trends from base information
• Strong commercial and communication skills
• Proactive approach to developing and maintaining strong relations with clients and stakeholders including customers’ and senior management
• In-depth knowledge of sales principles and techniques
  
  

What You Can Expect From Us

You'll be rewarded for your hard work with a suite of benefits that supports you and your family's wellbeing, including:

• Paid birthday leave
• Hotel perks like accommodation and food & beverage discounts
• Paid Parental leave
• Your career journey will be supported through our lifelong development program
• IHG Career Milestone celebrations
• Transfer of entitlements as you move and grow with IHG
• Access to our discount retail platform that makes your pay for even further
• Empowering female leaders of the future through our RISE program
  
  

At IHG, we’ve made a promise. As one of the world’s leading hotel groups, we’re here to deliver True Hospitality for Good. Making our guests and colleagues feel welcome, cared for, recognised and respected – wherever they are in the world.

Want to be part of the journey?

Join Crowne Plaza one of the largest and best loved premium hotel brands in the world. With more than 420 hotels in diverse locations globally Crowne Plaza is the perfect base to connect on business, pleasure or a blend of both. We've thoughtfully designed our spaces to encourage, support and celebrate great connections. We're also big on meetings and events, a trusted and valued partner for connecting both domestic and global groups alike.

Our branded service style 'Dare to Connect' is crafted for connection. Designed for humans not nameless guests or colleagues. Still professional but touches guests on an emotional level. Where colleagues take their initiative and use their personality because they make a crucial difference in the guest's experience. The role of every colleague at Crowne Plaza is to create memorable emotional connections and the job of every leader is to create an environment where that can happen.

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.