Development Marketing Specialist

At McNab, we’re passionate about shaping vibrant communities through innovative residential developments. With a strong focus on collaboration, creativity, and integrity, we aim to leave a lasting positive impact on the places we help build.

We’re now looking for a Development Marketing Specialist to join our high-performing team, supporting the marketing function of our McNab Development business. If you're looking for a hands-on, fast-paced role with room to grow, this could be your perfect fit.

About The Role

As our Development Marketing Specialist, you'll be instrumental in delivering end-to-end marketing support across multiple development projects. From campaign execution to events and CRM management, you’ll help drive brand visibility, enhance customer experiences, and support the residential sales journey—from first enquiry through to contract signing.

This is a dynamic and evolving role with genuine career progression opportunities for the right person.

Key Responsibilities

• Plan and implement marketing campaigns across a variety of mediums, including EDMs, PR, print collateral, video content, signage, and press placements.
• Manage the creative execution, whether handled in-house or by an external creative agency.
• Execute and manage digital advertising campaigns across social media, apps, and online channels—partnering with agencies as needed.
• Manage the customer journey experience within Hubspot ensuring seamless, targeted, and timely automated communications across all touchpoints.
• Coordinate and deliver events including project launches, milestone celebrations, partner functions, and site visits.
• Support the sales team by managing online project listings across platforms like REA and Domain.
• Liaise regularly with the project site teams to stay informed on progress and construction milestones, and to ensure on-brand presentation of sites through signage, bannermesh, gantries and crane signage.
• Oversee the upkeep and presentation of display suites, signage, and marketing materials.
• Provide administrative and project support to the broader marketing team as required.
  
  

About You

You’re a proactive and detail-oriented marketer with a strong passion for the property industry. You thrive in fast-moving environments and bring a collaborative mindset, ready to contribute across multiple projects and teams. You’ll also bring:

• A tertiary qualification in Marketing, Business, or a related field.
• Experience in a similar role—ideally within residential or mixed-use property developments.
• Strong attention to detail and a high standard of quality in everything you do.
• Working knowledge of digital marketing, especially social media advertising SEO, and digital campaign optimisation.
• Excellent organisational and time-management skills, with the ability to juggle multiple priorities.
• Strong written and verbal communication skills, with a solutions-focused approach.
• The ability to build strong relationships across internal teams and external stakeholders.
  
  

About McNab

McNab is one of the largest privately owned Construction, Development and Property groups in Australia, with turnover now exceeding $1bn each year. Despite our growth and size, we've never lost our small company DNA - which centres around genuine care for our staff, customers and all our stakeholders. Success for us isn't about awards or growth, it's when we deliver so well that our customers are proud to wear a McNab T-Shirt on weekends!

We genuinely care. We make it easy. We deliver certainty.

This is our promise - to our clients, and everyone we deal with. Delivering on these three things really, really well is what drives us at McNab. Everything we do, from recruiting and training to performance and promotion, centres around this promise.

We leverage the entire McNab Group to deliver certainty for our clients at a time of unprecedented uncertainty in the industry. And our approach works. From delivering our own property developments, to manufacturing our own building products, and a plethora of aligned businesses, your career at McNab goes well beyond traditional construction roles.

McNab Benefits

• Birthday leave – Celebrate your special day on us!
• Social Club and team events – Work hard, play hard with regular team events.
• Annual health and fitness subsidy – Stay fit and healthy with our health benefits.
• Parental leave program – Supporting you through life’s important milestones.
• Employee Assistance Program – We’ve got your back, with support whenever you need it.
• Tailored development opportunities – We invest in your growth with tailored training programs.
  
  

With a culture of having fun and doing our job really, really well, we want people on our team who share our values, bring new ideas and want to make a difference. Sound like you? APPLY NOW or Visit mcnab.net.au/work-with-us for more information.