Product Lead
Askable
Date: 12 hours ago
City: Brisbane, Queensland
Contract type: Full time
Heads up! This role is based in-person at our office in sunny Brisbane, Australia.
️ Product Lead ️
We're looking for a Product Lead who can think strategically about complex problem spaces and guide product direction through design thinking. This isn't your typical product management role—we're after someone who combines human-centered problem solving with strategic product leadership. If you're a Senior UX Designer who's already been influencing product decisions and is ready to take ownership of product strategy and direction, this could be the perfect next step.
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About Askable
Hey, we’re Askable - the world’s most loved user research platform. Loved by whom you ask? Woolies, Qantas, Canva, BUPA, CommBank, NAB, Telstra, BBC, Mastercard and hundreds more. Not bad right?
Askable began in 2017 as an idea scribbled on a sticky note, born out of frustration with the clunky, outdated research processes we’d experienced firsthand. So, we set out to build a new way—one that makes quality research accessible to everyone, from Fortune 500s to startups hungry for insights.
By providing seamless access to high-quality participants and Certified Askable Researchers, we enable teams to scale research on demand, deliver insights faster, and, ultimately, build things that matter.
Now with offices in Brisbane, London, and Chicago, we’re growing the team to bring Askable’s research power to researchers everywhere, so they can make smarter, user-driven decisions.
––––––––––––––––––––
Our culture
Our culture drives everything we do. We live it, breathe it, and work every day to make Askable a place where people can thrive.
We believe work should be fulfilling, exciting, and meaningful.
Here, you’re not just part of a team. You’re part of a community that cares about what they’re building and how they’re building it.
In fact, we take culture so seriously that we wrote a book on it. Our Culture Book guides what we stand for, how we work, and the values that unite us—because nothing beats winning with a team you genuinely love working with.
––––––––––––––––––––
What You’ll Do
Strategic Problem Solving
Skills And Experience You’ll Bring
To hit the ground running in this role you’ll need 5+ years experience leading product direction or strategy (various backgrounds welcome).
Design Thinking Foundation
The mindset you’ll need
Perks and benefits
Your excitement about the role itself is what matters most to us. Perks are just the icing on the cake—but let us share a few to whet your appetite.
Before you go...
Research shows many people (especially women and minority groups) hesitate to apply unless they meet every single requirement. At Askable, we’re committed to building diverse teams with unique perspectives. If you’re excited about this role but your experience doesn’t align perfectly, we’d still love to hear from you.
️ Product Lead ️
We're looking for a Product Lead who can think strategically about complex problem spaces and guide product direction through design thinking. This isn't your typical product management role—we're after someone who combines human-centered problem solving with strategic product leadership. If you're a Senior UX Designer who's already been influencing product decisions and is ready to take ownership of product strategy and direction, this could be the perfect next step.
––––––––––––––––––––
About Askable
Hey, we’re Askable - the world’s most loved user research platform. Loved by whom you ask? Woolies, Qantas, Canva, BUPA, CommBank, NAB, Telstra, BBC, Mastercard and hundreds more. Not bad right?
Askable began in 2017 as an idea scribbled on a sticky note, born out of frustration with the clunky, outdated research processes we’d experienced firsthand. So, we set out to build a new way—one that makes quality research accessible to everyone, from Fortune 500s to startups hungry for insights.
By providing seamless access to high-quality participants and Certified Askable Researchers, we enable teams to scale research on demand, deliver insights faster, and, ultimately, build things that matter.
Now with offices in Brisbane, London, and Chicago, we’re growing the team to bring Askable’s research power to researchers everywhere, so they can make smarter, user-driven decisions.
––––––––––––––––––––
Our culture
Our culture drives everything we do. We live it, breathe it, and work every day to make Askable a place where people can thrive.
We believe work should be fulfilling, exciting, and meaningful.
Here, you’re not just part of a team. You’re part of a community that cares about what they’re building and how they’re building it.
In fact, we take culture so seriously that we wrote a book on it. Our Culture Book guides what we stand for, how we work, and the values that unite us—because nothing beats winning with a team you genuinely love working with.
––––––––––––––––––––
What You’ll Do
Strategic Problem Solving
- Lead product discovery to deeply understand complex problem spaces and user needs
- Identify and scope the highest-impact opportunities that drive business outcomes
- Map service journeys and system-level experiences to uncover strategic insights
- Synthesise research and data into clear product direction
- Set product strategy and roadmap priorities in collaboration with the Head of Product
- Make strategic trade-off decisions about what to build, when, and why
- Define success metrics and ensure initiatives track toward meaningful outcomes
- Prioritise work to hit key milestones and maintain appropriate delivery pace
- Collaborate closely with UX designers to shape user-centered solutions
- Work with engineering leads to ensure technical feasibility and delivery excellence
- Partner with product marketers to craft compelling narratives for releases
- Align cross-functional teams around shared vision and clear priorities
- Ensure platform consistency and cohesive user experience across all touchpoints
- Think systemically about how individual features contribute to the broader product vision
- Balance user needs with technical constraints and business requirements
Skills And Experience You’ll Bring
To hit the ground running in this role you’ll need 5+ years experience leading product direction or strategy (various backgrounds welcome).
Design Thinking Foundation
- Strong background in design thinking methodologies and human-centered problem solving
- Experience with user research and translating insights into strategic product decisions
- Ability to think systemically about user journeys and end-to-end experiences
- Portfolio or examples demonstrating strategic thinking and problem-solving approach
- Proven ability to translate user insights into business strategy and product decisions
- Experience prioritising features and initiatives based on impact and strategic value
- Understanding of how to measure and communicate product success
- Experience working with cross-functional teams including designers and engineers
- Strong communication skills for articulating vision and rationale to diverse stakeholders
- Comfortable leading through influence rather than authority
- Experience presenting strategic recommendations to senior leadership
- Experience in SaaS, research tools, or B2B platforms
- Background in service design, UX design, or design research
- Previous experience working with research or design teams as end users
The mindset you’ll need
- Winning with your team: You’ll be proud of the individual work you do, but find winning as team ultimately more fulfilling. This includes having the emotional maturity to give and receive constructive feedback to better the team as a whole.
- Independence and curiosity: You won’t find cabinets full of step by step instructions at Askable. You’ll need to think on your feet, manage your own workflow, problem-solve roadblocks, proactively ask questions, and take responsibility for the goals you set.
- Growth focussed: You’ll enjoy the idea of a stretch goal and always be looking for opportunities to improve yourself, your team, and the business.
- Quick to learn: You’ll bring an ability to quickly learn and understand our product solutions and features, and keep up to date as our offerings evolve.
Perks and benefits
Your excitement about the role itself is what matters most to us. Perks are just the icing on the cake—but let us share a few to whet your appetite.
- Competitive salary
- Askable Days: a bonus paid day off every month (giving you a total of 7 weeks annual leave! )
- A half-decent, mostly healthy, and always delicious lunch, every day
- Free public transport to get you to and from the office
- And more! We'll be happy to chat about all our other perks during the interview process.
Before you go...
Research shows many people (especially women and minority groups) hesitate to apply unless they meet every single requirement. At Askable, we’re committed to building diverse teams with unique perspectives. If you’re excited about this role but your experience doesn’t align perfectly, we’d still love to hear from you.
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