Integrated Marketing and Fundraising Manager
World Vision Australia

World Vision Australia is seeking a dynamic Integrated Marketing and Fundraising Manager to lead multi-channel marketing strategies that enhance brand awareness, engage stakeholders, and drive impactful fundraising campaigns.
Key Responsibilities:
- Strategic Leadership – Develop and execute integrated marketing campaigns aligned with the organisation's mission.
- Multi-Channel Strategy – Oversee ATL, TTL, and BTL marketing efforts across digital, social media, PR, events, email, and direct mail, including flagship campaigns like the 40-Hour Famine.
- Data-Driven Optimization – Use analytics to refine marketing initiatives and maximize engagement.
- Brand Consistency – Ensure cohesive messaging across all marketing channels.
- Agency & Vendor Management – Lead relationships with agencies and fulfillment partners.
- Experiential Activations – Drive retail activations to enhance customer engagement.
Ideal Candidate:
A strategic and creative marketing leader with strong project management skills, digital marketing expertise, and the ability to collaborate effectively across teams.
Qualifications & Experience:
- Proven experience in leading and developing high-performance teams.
- 8+ years in marketing (preferred).
- Strong understanding of media buying landscapes and digital channels.
- Proficiency in marketing analytics and CRM systems.
- Ability to thrive in a fast-paced, collaborative environment.
- Passion for social impact and community-driven initiatives.
- Bachelor's degree in marketing, communications, public relations, or a related field.
About World Vision Australia:
World Vision is a Christian organisation dedicated to empowering Australians to create meaningful change through relief, development, and advocacy work. We offer competitive benefits, including salary packaging, birthday leave, flexible work arrangements, free on-site parking, and an onsite café.
Selection Process & Safeguarding Commitment:
Interviews may commence immediately, and the role may be filled before the closing date. We uphold strict safeguarding policies to ensure a safe environment for children and conduct thorough pre-employment checks, including criminal record screening.
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