Marketing Campaign Lead

About our Company:

ACM Agri is home to Australia's largest network of agricultural publications, digital platforms, and rural events - including trusted names like The Land, Queensland Country Life, Stock & Land, AgTrader, Farmbuy and AgQuip.

We are one of Australia's largest independent media organisations, specialising in leading rural and regional news brands. Our purpose is to keep communities strong, informed and connected - and we take pride in the role we play across the country. At ACM, we are grounded in keeping communities strong, informed, and connected. We value independence and support our people to do their best work - in an environment that celebrates authenticity and encourages growth.

Whether you're from the bush or the city, you'll be supported to build a meaningful media career and make a genuine impact in regional Australia.

About the Role

We're looking for a Campaign Lead to join our marketing team. This is an ideal opportunity for a Campaign Executive who's ready to take the next step - leading integrated marketing campaigns that support revenue growth across our portfolio of brands.

Responsibilities

• Supporting the Marketing Manager in the development and execution of annual marketing strategies
• Planning and delivering digital and print campaigns that drive acquisition, conversion, and retention
• Writing engaging, on-brand copy for email, social, and paid campaigns
• Managing timelines, developing campaign briefs, and working closely with internal and external stakeholders
• Tracking campaign performance, drawing insights from data, and applying learnings to improve outcomes
• Staying across trends in agriculture, marketing, and media to identify opportunities for growth

Desired Skills and Qualifications:

• Campaign management experience - ideally across digital, print, and social channels
• Strong copywriting skills and creative thinking
• Organised, proactive, and driven to deliver results
• Confident using analytics to inform decisions and optimise performance
• A collaborative mindset and clear communicator
• An interest in regional Australia or agriculture is a bonus

Why join ACM?

Our employees also enjoy the following benefits:

• Hybrid working
• Lifestyle discounts - employee benefits partnership with Commbank, Flare benefits, digital subscriptions, novated leasing and more
• Competitive Parental Leave Program - Our permanent employees with at least 12 months of continuous service are eligible for 16 weeks company paid parental leave
• Financial Study Assistance - We will support you to explore further qualifications and can support work-related tertiary qualifications and courses
• Make a Difference - We pride ourselves on making a difference for our audiences, communities and achieving results for our advertising partners. We offer all permanent staff up to three days of paid volunteer leave per year in order to volunteer with registered charitable groups and not-for-profit organisations.
• Discounted health insurance and EAP through our corporate partnerships.

Equal Opportunity Statement

ACM embraces all aspects of diversity and inclusion and are committed to creating a workplace which reflects the incredibly diverse customers, audiences and communities we serve. Candidates from all backgrounds will receive equal consideration for the opportunity they apply for.

Next Steps

Please press the APPLY button - we can't wait to hear from you.

Check the link below to see the ACM careers page - ACM Careers

Disability Accommodation

For individuals who need assistance at any point in the application and interview process please contact the ACM Jobs team via email - [email protected].