Senior Manager - Marketing
GWM Australia & New Zealand
Date: 3 days ago
City: Mulgrave, Victoria
Contract type: Full time

Drive Your Career Forward with GWM!
Are you ready to join one of Australia's most innovative automotive manufacturers? Do you thrive in a fast-paced, dynamic environment where your contributions have a real impact? If so, we have an exciting opportunity for you!
About GWM
Located in Melbourne, VIC – GWM is the powerhouse behind the renowned Chinese automaker's local presence. We specialise in importing, distributing, and marketing a diverse range of vehicles, including petrol, hybrid, and cutting-edge electric models. Our lineup features the popular Haval SUVs, the robust Cannon Ute, the rugged Tank 4x4 SUV, and the innovative Ora EV.
With a commitment to excellence and customer satisfaction, GWM is transforming the automotive landscape by offering high-quality vehicles tailored to the evolving needs of Australian consumers.
Why Join Us?
We're seeking a dynamic Senior Manager – Marketing to lead GWM’s marketing strategy, drive brand growth, and enhance customer engagement. You’ll be at the forefront of exciting campaigns across digital, CRM, sponsorships, and more, making a real impact on our market presence.
Key Responsibilities
Become a vital part of a dynamic team representing one of Australia’s fastest-growing automotive brands!
If you’re ready to embark on a rewarding journey with us, apply now and seize the opportunity to shape the future of the automotive industry with GWM!
Are you ready to join one of Australia's most innovative automotive manufacturers? Do you thrive in a fast-paced, dynamic environment where your contributions have a real impact? If so, we have an exciting opportunity for you!
About GWM
Located in Melbourne, VIC – GWM is the powerhouse behind the renowned Chinese automaker's local presence. We specialise in importing, distributing, and marketing a diverse range of vehicles, including petrol, hybrid, and cutting-edge electric models. Our lineup features the popular Haval SUVs, the robust Cannon Ute, the rugged Tank 4x4 SUV, and the innovative Ora EV.
With a commitment to excellence and customer satisfaction, GWM is transforming the automotive landscape by offering high-quality vehicles tailored to the evolving needs of Australian consumers.
Why Join Us?
- A healthy work/life balance with work-from-home days
- A purpose-driven culture that thrives on energy and collaboration
- Prioritisation of well-being with a dedicated mental health day
- Access to 24/7 counselling services for you and your family
- Fully Maintained Company Vehicle
We're seeking a dynamic Senior Manager – Marketing to lead GWM’s marketing strategy, drive brand growth, and enhance customer engagement. You’ll be at the forefront of exciting campaigns across digital, CRM, sponsorships, and more, making a real impact on our market presence.
Key Responsibilities
- Develop and execute integrated marketing strategies aligned with business objectives.
- Lead and mentor a high-performing marketing team across Advertising, CRM & Digital, Brand & Sponsorships, and Operations.
- Champion brand management, digital transformation, and CRM strategies.
- Collaborate with cross-functional teams to drive cohesive messaging and support revenue growth.
- Optimise marketing campaigns with a data-driven focus on ROI and KPIs.
- Manage agency relationships, marketing budgets, and operational processes for maximum impact.
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 7 years’ experience in marketing, with at least 4 years in leadership.
- Proven expertise in brand management, digital marketing, and customer engagement.
- Exceptional leadership, analytical, and stakeholder management skills.
- Ability to manage multiple priorities in a fast-paced environment.
Become a vital part of a dynamic team representing one of Australia’s fastest-growing automotive brands!
If you’re ready to embark on a rewarding journey with us, apply now and seize the opportunity to shape the future of the automotive industry with GWM!
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