Marketing Executive - InterContinental Brisbane
IHG Hotels & Resorts
Date: 3 days ago
City: Brisbane, Queensland
Contract type: Full time
As the world's largest family of luxury hotels, we all take great pride in being genuine ambassadors of the InterContinental brand.
Shaped by decades of international know-how and local insights, our passion for luxury travel spans cultures and customs. Inspiring us to create warm and sophisticated experiences for those seeking a richer perspective on the world.
If you’d like to embrace a world of opportunities, we’d like to welcome you to the world’s most international luxury hotel brand.
Nestled in the heart of Brisbane’s CBD, InterContinental Hotel Brisbane will open to guests this winter, offering 321 spacious hotel rooms and suites, all day dining restaurant and lobby bar, outdoor pool, fitness centre and Club Lounge, all in a prime location above Queen Street Mall, perfect for exploring the city’s top attractions. With over 1800 square metres of meeting and events spaces, InterContinental Brisbane offers versatile function rooms and a Grand Ballroom catering for up to 1000 guests, making it a great choice for business and leisure events alike.
Ready to spread the word and shape our brand? We are looking for a well-rounded creative Marketing Executive who has a broad range of marketing expertise. The ideal candidate will thrive in creating content that aligns to the strategic objectives of the hotel whilst also being able to analyse relevant data to support the business strategy and guest needs.
A little taste of your day-to-day
Every day is different, but as part of our team, you will play a key role in:
Join us and you’ll become part of the global IHG family – and like all families, all our individual team members share some winning characteristics. As a team, we work better together – we trust and support each other, we do the right thing, and we welcome different perspectives. You need to show us you care - that you notice the little things that make a difference to guests as well as always looking for ways to improve – in return we’ll reward all your hard work with a great salary and benefits – including accommodation, package benefits, great room discount and superb training.
We are proud to be IHG and we know you will be too. Visit http://careers.ihg.com/ to find out more about us.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
Shaped by decades of international know-how and local insights, our passion for luxury travel spans cultures and customs. Inspiring us to create warm and sophisticated experiences for those seeking a richer perspective on the world.
If you’d like to embrace a world of opportunities, we’d like to welcome you to the world’s most international luxury hotel brand.
Nestled in the heart of Brisbane’s CBD, InterContinental Hotel Brisbane will open to guests this winter, offering 321 spacious hotel rooms and suites, all day dining restaurant and lobby bar, outdoor pool, fitness centre and Club Lounge, all in a prime location above Queen Street Mall, perfect for exploring the city’s top attractions. With over 1800 square metres of meeting and events spaces, InterContinental Brisbane offers versatile function rooms and a Grand Ballroom catering for up to 1000 guests, making it a great choice for business and leisure events alike.
Ready to spread the word and shape our brand? We are looking for a well-rounded creative Marketing Executive who has a broad range of marketing expertise. The ideal candidate will thrive in creating content that aligns to the strategic objectives of the hotel whilst also being able to analyse relevant data to support the business strategy and guest needs.
A little taste of your day-to-day
Every day is different, but as part of our team, you will play a key role in:
- Support the team the crafting the annual marketing strategy and budget, prioritizing initiatives that enhance guest relationships and boost direct revenue, cross-channel revenue, and loyalty
- Support in the analysis of the positioning of both direct & indirect competitors to define and clear and differentiated position for the hotel’s relevant target audience
- Support in the analysis and assessment of market trends to ensure the hotel and its outlets are providing goods and services that meet customer needs and market expectations. Take necessary actions to adapt offerings as required.
- Support in the development of a comprehensive content plan that delivers a consistent stream of key messaging and content aligned with the business strategy. Leverage this content across all communication channels to drive attraction, conversion, and retention
- Content creation in marketing campaigns for hotels rooms and food & beverage that align with strategic objectives, resonate with the target audience, and drive room bookings. Implement a system for tracking performance and measuring success.
- Support in outputting key partnerships and commercial sponsorships for both the hotel and its outlets, boosting brand awareness and preference by identifying and forging strategic alliances.
- Managing the hotel social media system and processes to support tactical campaigns, engage hotel guests, and build the hotel client database.
- Strong interpersonal, communication and presentation skills
- Multi-tasking abilities, attention to details and good at time management
- Ability to work autonomously, be proactive and take accountability for workload
- Demonstrated experience in creating and curating content for websites and social media
- Creative, innovative, and aware of new technology trends in the travel industry
- Tertiary studies in Marketing, Communication, Media, Business Administration or related field
- Tech savvy with IT literacy in Microsoft Office suite, and Web/Graphic Design (preferred)
- Experience managing social media platforms including Facebook, Instagram. TikTok and LinkedIn as well as offline marketing tools
- Video Skills a bonus
- Fluent in the English language
- Impeccable grooming standards and good personal hygiene
- Full working rights in Australia without restrictions
Join us and you’ll become part of the global IHG family – and like all families, all our individual team members share some winning characteristics. As a team, we work better together – we trust and support each other, we do the right thing, and we welcome different perspectives. You need to show us you care - that you notice the little things that make a difference to guests as well as always looking for ways to improve – in return we’ll reward all your hard work with a great salary and benefits – including accommodation, package benefits, great room discount and superb training.
We are proud to be IHG and we know you will be too. Visit http://careers.ihg.com/ to find out more about us.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
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