CRM Assistant

This is a CRM Assistant role with Best and Less based in Sydney, NSW, AU

== Best and Less ==

Role Seniority - junior

More about the CRM Assistant role at Best and Less

At Best & Less, we're on the move. Customer demand is growing, our product is getting stronger and stronger, the market is taking notice — and our marketing team is right in the middle of making it happen.

We're a proudly Australian retailer with a simple mission: help everyday families get great quality for less. Our Support Office team brings that mission to life behind the scenes, and we're looking for someone who wants to do work that actually means something — not just for a brand, but for real Australian families.

The Role

We're looking for a CRM Assistant to join our CRM team and support the day-to-day execution of email, SMS, and loyalty (Friends Club) campaigns.

This is a hands-on, detail-driven role — perfect for someone who is naturally curious, loves ticking things off a list, and wants to build a genuine career in CRM and lifecycle marketing. You'll be doing the fundamentals — testing, checking, briefing, coordinating — and grow into owning bigger pieces of the CRM process as you build knowledge of our customers, systems, and campaigns.

If you're early in your marketing career (recent grad or 1–2 years in) and want to learn CRM inside a fast-paced, well-known retail brand, this is a great next step. It's fast — but it's never alone.

What you'll be doing

Campaign briefing & content

• Support the Digital Shoot Document process — selecting products from Merchandise to Marketing Brief and sourcing inspirational imagery for creative briefs
• Assist with email briefing: selecting products and images, writing copy, building email briefs, and managing the briefing workflow in Asana

Quality assurance

• Test email and SMS campaigns before send — checking links, copy, and pricing accuracy across test sends
• Support website regression testing for new and existing Friends Club functionality

Friends Club (loyalty programme)

• Brief assets for Friends Club campaigns
• Prepare and submit gaming permit applications
• Manage winner selection and outreach, and coordinate prize fulfilment
• Run the Friends Club Monthly Draw end-to-end

Reporting & insights

• Contribute to Trade Pack Reporting and After Action Reviews — including campaign stats and eDM screenshots

Customer care

• Triage Customer Care enquiries relating to sign-ups and Friends Club membership

What you'll bring

• A genuine interest in CRM, lifecycle or loyalty marketing — you want to understand the why, not just the how
• Highly organised with strong attention to detail — comfortable testing 20+ links across 14+ emails a week and doing it right every time
• Reliable and process-driven — you can follow a workflow consistently and accurately without it feeling like a grind
• Comfortable juggling multiple small tasks and deadlines at once
• Clear written communication skills for copywriting and customer-facing outreach
• Recent marketing grad looking for your first real role, or 1–2 years in a marketing/CRM/ecommerce role ready to step into a bigger team and brand
• Familiarity with email/SMS platforms, CRM tools or Asana is a bonus — not a must

Why work for us

• A supportive, collaborative team environment — we work hard and have fun doing it
• The opportunity to work with an iconic Australian value-focused retail brand
• Generous staff discounts
• Access to Sonder Employee Assistance Program
• Career growth opportunities in a dynamic, people-focused retail environment

At Best & Less, we are all about making it easy for Australian families to look and feel their best at great value prices. We are proud of our products and prices, but we know that our magic is in our people and our culture. We value and nurture great talent, believe in promoting from within, and we celebrate success with enthusiasm. Our culture is grounded in our TEAM&i values: Teamwork, Excellence, Accountability, Make it Happen, and Integrity. They guide the way we work, create, and show up for each other.

Ready to apply?

If you're someone who takes pride in getting the details right, is hungry to learn, and wants to build a real career in CRM at a brand that's genuinely going places — we'd love to hear from you.

Best & Less is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members.

Before we jump into the responsibilities of the role. No matter what you come in knowing, you’ll be learning new things all the time and the Best and Less team will be there to support your growth.

Please consider applying even if you don't meet 100% of what’s outlined

Key Responsibilities

• Supporting campaign execution
• Quality assurance
• Customer care support

Key Strengths

• Attention to detail
• Organisational skills
• Written communication
• Familiarity with CRM tools
• Marketing knowledge
• Creative thinking

Why Best and Less is partnering with Hatch on this role. Hatch exists to level the playing field for people as they discover a career that’s right for them. So when you apply you have the chance to show more than just your resume.

A Final Note: This is a role with Best and Less not with Hatch.