Senior Marketing Manager - Disability and Family Services

• Full Time
• West Footscray location
• Hybrid working environment
• Access salary packaging benefits of over $15,000

Ready to shape the future of one of Australia's largest social enterprises?

This is your opportunity to lead brand and marketing activity across a Group with 5,500+ employees, a leading national NDIS provider, and a social enterprise model built to deliver disability, health, family and community services and products that support independence.

As the Senior Marketing Manager – Disability and Family Services, you'll join the Independence Australia Group (IAG), Possability Group's parent organisation, at a pivotal moment of transformation. As multiple brands come together under a unified national identity, you'll play a leading role in building a trusted services brand, shaping market perception, and positioning our disability and family services towards sustainable growth.

If you're energised by transformation, passionate about building brands that matter, and motivated by creating meaningful social impact, this is a rare opportunity to leave a lasting legacy.

The Opportunity

Reporting to the Head of Brand and Marketing, you'll lead the planning and execution of marketing and communications across a diverse portfolio of disability and family services.

From support coordination, supported independent living and employment programs through to foster care and out-of-home care services, you'll develop compelling brand and marketing strategies that increase awareness, strengthen reputation, drive growth and build trust with the communities we support.

This newly created role is ideal for a strategic marketer who can move seamlessly between big-picture thinking and hands-on delivery. You'll lead a small team, partner with senior stakeholders across the Group, and deliver integrated campaigns that create measurable impact.

Why You'll Love This Role

• Lead the evolution of a national services brand from the ground up.
• Shape the future of a rapidly growing organisation during a significant transformation journey.
• Position Disability and Family Services as a market-leading offering across Australia.
• Partner with senior leaders to drive growth, engagement and customer experience.
• Join an ambitious, collaborative and innovative team.
• Access salary packaging benefits of more than $15,000.
• Enjoy flexibility through a hybrid working model.
• Combine commercial impact with genuine purpose.

What You'll Bring

• Tertiary qualification in Business, Marketing, Communications or equivalent.
• 8+ years' experience in marketing, brand or communications leadership roles.
• Proven success developing and executing strategic marketing plans and campaigns.
• Strong brand building and positioning experience.
• Experience leading and developing high-performing teams.
• Strong stakeholder engagement and influencing capability.
• An analytical mindset with experience using insights, research and performance data to inform decisions.
• The ability to work effectively across complex organisations and drive change.
• A hands-on approach and willingness to roll up your sleeves when needed.
• Experience within disability, child and family services, healthcare, community services or another purpose-led sector will be highly regarded.

You’ll Also Need (or ability to obtain)

• National Police Check
• NDIS Worker Screening Check
• Working with Children Check

Picturing yourself in this role already?

Apply now and help shape the future of Disability and Family Services at Independence Australia Group.

For all other enquiries about this role (including a copy of the position description), please reach out to Jason Bowring via email at [email protected]