Channel Marketing Executive

Channel Marketing Executive

About the Role

We are seeking a dynamic Channel Msrketing Executive to join our team and drive the growth of our Foodservice portfolio. This role offers an exceptional opportunity to develop and execute channel marketing strategies while working collaboratively across multiple functions to deliver impactful initiatives that increase brand preference and drive commercial success.

In this position, you will play a crucial role in bringing our Foodservice brand and portfolio to life across all customer touchpoints. You'll support the execution of our marketing strategy, manage social media communities, contribute to new product development, and monitor campaign performance to optimize return on investment. This is an ideal role for someone with a growth mindset who is passionate about making a real impact and advancing their marketing career in the foodservice sector.

Key Responsibilities

• Collaborate with internal and external stakeholders to execute initiatives that support Foodservice marketing strategy and drive portfolio growth
• Support the execution of Foodservice cycle planning and activation calendar
• Monitor and analyze campaign performance to improve optimization and return on investment
• Manage community engagement across all Foodservice social media platforms
• Support platform and website development initiatives
• Contribute to new product development across key portfolios
• Develop and execute customer and channel activation activities that drive consideration and conversion
• Utilize data and insights to form competitive intelligence that drives commercial decisions and identifies differentiated business opportunities
• Execute projects with excellence using appropriate methodologies and stakeholder alignment
• Deliver cross-functional outcomes through engaging storytelling and effective influencing

Required Qualifications and Experience

• 2+ years business experience
• Marketing or agency experience a bonus
• Foodservice channel understanding a bonus
• Strong internal and external stakeholder management (essential)

What We're Looking For

We seek a proactive team player who creates clarity, demonstrates a passion for food, and approaches work with openness, curiosity, and collaboration. The ideal candidate will have a hunger to make a real impact, persist in the face of challenges, and celebrate successes while learning from failures. You should focus on problem-solving, finding solutions, and delivering recommendations that drive results.

This role offers significant learning opportunities and the chance to develop your skills across strategic marketing, data analytics, digital platforms, and cross-functional collaboration. You'll work with diverse teams including Portfolio Marketing, Sales, Regulatory, Legal, IT, and external agency partners, gaining exposure to multiple aspects of foodservice marketing while advancing your career in a supportive, growth-oriented environment.

Why Goodman Fielder

At Goodman Fielder, we're proud to make some of Australasia's most loved food brands - the kind people grow up with and keep coming back to. When you join us, you're not just building brands, you're helping shape everyday moments for millions of consumers.

• Make real impact with iconic brands - Work on some of Australasia's most loved food brands, with real ownership and the chance to see your work land in market
• Flexibility meets career growth - Enjoy hybrid working and flexible ways of working, without compromising on learning, exposure or progression
• A culture that invests in you - Join a supportive, collaborative team that values curiosity, backs development, and builds future brand leaders

Ready to make an impact?

Apply now and help us bring our brands to life where it matters most.