Communications and Brand Manager

Philips

Job Title

Philips is a global leader in health technology committed to improving lives through meaningful innovation and advancing its vision of better care for more people . Communications and brand play a critical role in strengthening Philips’ reputation, building stakeholder trust, and advancing our leadership in healthcare innovation.

Philips ANZ is seeking an energetic C o mmunications and Brand Manager to join our Head Office in North Ryde . This position is dedicated to elevating Philips’ status as a leader in health technology while nurturing and safeguarding the brand's reputation across Australia and New Zealand. As the Communications and Brand Manager , you will be responsible for the execution of communication and brand campaigns, tracking progress and analysing results to enhance organisational visibility and reputation. Being a stand-alone role within ANZ, you will be able to work independently and collaboratively with other teams whilst providing communications and brand guidance. The role prepares reports for stakeholders and cultivates effective relationships with internal and external partners to influence projects and peer groups.

In addition to the ANZ support, you will also be the communications partner for the Imaging business across APAC.

You will execute integrated communications strategies that support business priorities, raise brand visibility, and position Philips as a trusted partner in healthcare and imaging innovation — applying commercial insight to translate complex healthcare technologies into clear, compelling narratives and providing communications and brand guidance to leaders and cross‑functional teams.

Your Role

Execute integrated communication and brand campaigns and other activities across ANZ and for Imaging in APAC, ensuring timely delivery, tracking progress, and quality outcomes.
Establishes operational objectives and work plans, guiding teams to achieve strategic communication and brand goals effectively while maintaining high standards of quality.
Introduces new methods and procedures in communications and brand management, driving innovation and ensuring adherence to best practices and organizational standards.
Determines the feasibility of concepts or projects, leveraging experience to assess risks and opportunities in communication and brand strategies while ensuring alignment with organizational goals.
Assists in creating compelling content across various formats, such as articles, social media posts, and videos, to effectively engage target audiences and reinforce key brand messages.
Executes proactive employee communications and engagement initiatives, fostering a well-informed and motivated workforce through various internal communication channels.
Monitors and analyses media, social, and digital environments, as well as industry trends, to provide insights for maintaining relevance and effectiveness of communication and brand strategies.
Prepares regular reports and presentations for stakeholders, summarizing communications activities, campaign performance, and areas for improvement to keep everyone informed and aligned.
Works under limited supervision and broad guidelines, regularly applying independent judgment on matters of significance to drive project success and compliance.
Cultivates effective relationships with internal and external partners, providing influence over projects and peer groups by demonstrating a comprehensive understanding of the area of specialization

You’re the Right Fit If

You have at least 5 years in-house experience in internal communications, brand communications, ideally within healthcare, technology or multinational organisation. Exposure to APAC support is a bonus.
Proven experience as a communications advisor to senior leaders.
Strong storytelling and content development skills across traditional and digital channels.
Experience in integrated communications strategy, media relations, reputation management, and crisis communications.
Understanding of the healthcare ecosystem and media landscape across ANZ would be ideal.
A collaborative stakeholder manager comfortable working in a global, matrixed organization.
Bachelor’s degree in communications, marketing, journalism or a related field.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.

Philips is an equal opportunity employer committed to building and supporting an inclusive workforce that reflects the diverse communities we operate within. Your application will be fairly assessed, regardless of your race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran or disability status.

We’re living this commitment through our Reconciliation Action Plan and employee-led resource groups, and we encourage people from all backgrounds, including Aboriginal and Torres Strait Islander, Māori and Pacific Peoples, to apply.

Should you require assistance during your application process due to accessibility reasons, we will accommodate this upon request.