Social Media Specialist

If you're the type of person who spots a TikTok trend before it blows up, loves creating scroll-stopping content, and knows exactly what makes people hit save, share, and shop—we want to hear from you.

Our client is an iconic Australian footwear brand known for delivering trend-driven, fashion-forward styles for men and women all year round. They are looking for someone who can bring our brand to life through creative storytelling, engaging content, and performance-driven campaigns that need to be monitored and optimised accordingly

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What You'll Be Doing? You'll own their social presence from idea to execution.

That means you'll:

• Plan and manage the social content calendar across Instagram, TikTok and Facebook.
• Dream up creative campaigns that people actually want to watch and engage with.
• Shoot, edit and publish photo and video content for both organic and paid social.
• Create content on the fly—from behind-the-scenes moments to campaign shoots and trending reels.
• Manage and optimise Meta Ads to grow our audience and build brand awareness.
• Plan, design and execute EDM campaigns using DotDigital (or a similar platform).
• Analytics and optimisation. Track performance, uncover insights, and use the data to make every campaign even better.
• Stay ahead of social trends, creators, sounds, memes and platform updates to keep our content fresh and relevant.

You're Probably Someone Who...

• Has 3+ years' experience in social media, content creation or digital marketing (fashion or retail is a bonus).
• Lives on Instagram and TikTok—and understands what makes content perform.
• Can confidently shoot, edit and isn't afraid to step in front of the camera when needed.
• Knows your way around Meta Ads Manager.
• Has experience creating EDMs using DotDigital or a similar platform.
• Has a great eye for aesthetics, storytelling and visual content.
• Is organised, proactive and thrives in a fast-paced environment.
• Loves fashion, follows trends, and is always looking for the next big idea.

Why You'll Love It There You will join an iconic Australian fashion brand with a loyal following:

�� Work in a creative, collaborative team where your ideas are encouraged.

�� Create content that reaches thousands of customers every day.

�� Enjoy the freedom to experiment, test new ideas and make a genuine impact on the brand's digital presence.

Think You're the Perfect Fit? apply now or Send your resume, portfolio and links to content you're proud of—whether that's TikToks, Reels, UGC or paid campaigns to ***email_hidden***

We're looking for someone with a creative eye, a passion for storytelling, and the confidence to bring fresh ideas to the table as well as being strategic with an understanding of performance metrics and optimisation.

If that sounds like you, we'd love to hear from you.