Digital Performance Manager

Invested Talent is excited to be partnering exclusively with one of the fastest growing and most compelling scale-ups operating across the US and Australia.

Our client is a Nasdaq listed business at the intersection of AI cloud infrastructure and data centre development, with investment from some of the industries biggest names in AI.

Having undergone a significant strategic transformation, the business is now executing on an ambitious international expansion. The marketing function is being built to match that ambition and this role sits at the centre of it.

The culture is fast, collaborative and genuinely innovation led. AI is not a talking point here, it is embedded in how the team operates day to day.

What's on Offer

• Strong, market leading salary plus short and long term incentives
• 3 days in office, Tuesday to Thursday required, Monday and Friday flexible
• A rare opportunity to build something from the ground up. This is the foundational programmatic hire and carries genuine scope to grow a team around it as the business scales
• Exposure to a genuinely global, high growth business at a pivotal moment in its trajectory

The Role

This role will own the programmatic and paid media function for the business. This is for someone with strong foundational knowledge of Programmatic as the business is building its programmatic capability from scratch and required the experience on how to own the platforms, build the measurement infrastructure and eventually lead a team to implement.

You will manage end-to-end campaign delivery across programmatic channels, with a particular focus on B2B demand generation targeting hyperscalers, enterprise tech buyers and institutional audiences across Australia, US, and Europe.

Key Responsibilities

• Own planning, execution and optimisation of paid media campaigns across LinkedIn Campaign Manager, Google Ads and programmatic platforms including DV360, Amazon DSP, The Trade Desk or StackAdapt
• Build the programmatic function from the ground up, establishing platforms, processes, QA standards and measurement frameworks that will underpin the team as it grows
• Ensure tracking, attribution and CRM integration via Salesforce is set up accurately, with full-funnel visibility from ad click through to MQL and pipeline contribution
• Implement and maintain tags via Google Tag Manager across all paid media platforms
• Review performance data and lead the strategic response, directing optimisations that improve lead quality, cost per MQL and pipeline contribution
• Synthesise performance into clear stakeholder reporting that connects paid media activity to business outcomes
• Work cross-functionally with Sales and Product Marketing to align campaign activity with pipeline priorities and ABM initiatives
• Own the A/B testing roadmap and drive a test, learn and optimise approach across all channels

What You'll Bring

• 5+ years in programmatic/paid media, either agency-side with genuine channel ownership or in-house in a performance marketing capacity
• Genuine hands-on programmatic trading experience across DV360, The Trade Desk, Amazon DSP or equivalent. This is the non-negotiable. Familiarity with programmatic is not enough
• Strong B2B demand gen fundamentals including full-funnel campaign strategy, MQL and SQL frameworks and pipeline attribution
• LinkedIn Campaign Manager and Google Ads proficiency for enterprise B2B audiences
• The ability to build reporting that connects spend to revenue, not just impressions to clicks

This role is being recruited exclusively by Invested Talent. For a confidential conversation please contact ***email_hidden*** or visit investedtalent.com.au