Marketing & Brand Manager

This position is 13-month maternity leave contract.

At Keypoint Law, we’ve built one of Australia’s most progressive law firms. We are a firm where senior lawyers are empowered to work differently, and where innovation, flexibility and collaboration sit at the heart of how we operate.

We are seeking an experienced and driven Marketing & Brand Manager to join the firm on a 13-month maternity leave contract from August 2026 to September 2027.

Reporting directly to the CEO, this is a rare opportunity to step into a broad and highly visible role within a nationally recognised professional services firm. You will lead and execute the firm’s marketing, brand and engagement initiatives, while assuming a pivotal role in a well established and high performing support function.

This role is ideally suited to someone ready to take the next step in their career - particularly a strong 2IC or emerging leader looking for the opportunity to own a function, work closely with senior leadership, and make a genuine impact across the business.

About the Role

You will be responsible for shaping and delivering Keypoint’s marketing and brand initiatives across multiple channels and touchpoints.

The role combines strategic thinking with hands-on execution and offers significant variety across:

• Brand and reputation management
• Marketing campaigns and communications
• Events and engagement initiatives
• Recruitment and growth support
• Business development support for senior lawyers

You’ll work closely with Consulting Principals (“CPs”), the CEO, senior leadership and external partners to ensure the firm continues to present a strong, consistent and differentiated market presence.

Key Responsibilities

a. Brand & Marketing Initiatives

• Develop and deliver marketing and brand initiatives aligned with firm objectives
• Manage campaigns, communications, PR, content and digital presence
• Support the creation of articles, presentations, submissions and thought leadership content
• Translate CP expertise into compelling marketing and recruitment materials
• Deliver day-to-day marketing, communications and business development support

b. Recruitment & Growth Support

• Support the CEO and Head of Growth with lateral recruitment initiatives
• Help communicate and strengthen the Keypoint value proposition through media partners and recruiters
• Assist in developing recruitment collateral, campaigns and market-facing content
• Support onboarding and integration initiatives for new Consulting Principals

c. Events & Engagement Initiatives

• Lead the planning and delivery of internal and external events nationally
• Align events with business development, CPD, recruitment and engagement objectives
• Use events and initiatives to strengthen brand visibility and internal connection

d. Stakeholder Engagement and Reporting

• Build strong working relationships across the firm and act as a trusted support contact for CPs
• Gather feedback and insights to inform marketing and engagement initiatives
• Measure and report on brand, engagement and campaign effectiveness

About You

You are a commercially minded and emotionally intelligent marketing or business development leader who enjoys building meaningful relationships with senior professionals.

You will bring:

• At least 4-6 years’ experience in marketing, brand or business development roles
• Professional services experience (legal experience highly regarded)
• Strong communication and stakeholder management skills
• Confidence engaging with senior executives and professionals
• Experience managing events, campaigns and content initiatives
• A hands-on, collaborative and responsive working style is necessary
• The ability to balance, and enjoy, strategic thinking with day-to-day execution

Why Join Keypoint?

This role offers a unique opportunity to step into a genuine leadership position within a respected national law firm, while being supported by an experienced and collaborative leadership team.

You’ll have the opportunity to:

• Work closely with the CEO and senior leadership
• Become the go-to person for marketing and business development across the firm
• Gain exposure to strategic recruitment, growth and brand initiatives
• Build leadership capability in a highly autonomous role
• Join a firm known for innovation, flexibility and professional excellence

To apply, please submit your CV and a short cover letter outlining your relevant experience and interest in the role to Keypoint Law's Head of Brand & Community, Rita Njeim, at ***email_hidden***.

Incomplete applications will not be considered.