Lead Generation Representative

XE Lead Generation Representative (SDR1)

About The Role

The Lead Generation Representative is an entry-level sales role focused on developing foundational sales skills while supporting Xe’s Corporate Sales team. The role is responsible for creating early-stage demand and introducing potential corporate clients to Xe’s FX and international payments solutions.

As an SDR, you’ll receive structured training, ongoing mentorship, and a clear development pathway designed to build your confidence and expertise. Using a suite of platforms to effectively manage pipeline growth and outbound channels, you are well equipped to target new potential clients. You’ll learn how global businesses manage currency exposure, understand how our products deliver value, and develop the commercial skills needed to succeed in a fast-paced corporate environment.

Your Mission

Create consistent, qualified demand by engaging potential corporate clients and identifying meeting ready opportunities for the sales pipeline.

What You’ll Do

• Execute outbound prospecting across phone, email and digital channels
• Act as the first point of contact for potential corporate clients
• Conduct basic qualifications to confirm suitability
• Build foundational knowledge of FX and international payments
• Partner with senior SDRs, BDMs and Marketing to progress opportunities

What You’ll Bring

• Strong communication skills and a proactive mindset
• Coachability and willingness to learn
• Interest in sales, financial services or a commercial career
• Strong organisation and time management

How Success Is Measured

• Quality and consistency of outbound activity
• Accepted meetings booked
• Progression in discovery and qualification capability

Growth & Progression

This role provides the foundation for progression into SDR 2 – Sales Development Representative, with increased ownership of qualification and pipeline quality.

XE Sales Career Ladder

Level

Role Title

Primary Accountability

What Steps Up at This Level

SDR 1

Lead Generation Representative

Activity & outreach

Learns sales fundamentals, builds confidence, executes high‑quality activity

SDR 2

Sales Development Representative

Qualified pipeline

Owns funnel quality, structured discovery, consistent pipeline creation

SDR 3

Associate Business Development Executive

Opportunity quality

Strategic qualification, senior stakeholders, FX & risk context

BDM 1

Business Development Executive

Revenue execution

Owns full sales cycle, converts opportunities into revenue

BDM 2

Business Development Manager

Portfolio growth

Larger deals, credit & hedging complexity, mentors others

BDM 3

Senior Business Development Manager

Strategic growth and leadership

High‑value clients, revenue leadership, coaching & GTM influence

About Xe

Xe is a global leader in currency and international payments; and at the heart of our success is our dedicated corporate division. We support businesses around the world with advanced currency solutions, market insights, and seamless money-moving technology. From our flagship Currency Converter and real-time Market Analysis to our enterprise-grade Currency Data API and secure Money Transfer capabilities, we help companies operate confidently in an increasingly global economy.

Serving over 300 million users annually and enabling hundreds of thousands of international transfers, Xe continues to grow rapidly. As our Corporate team expands, we’re investing heavily in developing the next generation of financial services talent. If you're driven, curious, and ready to build a meaningful career, this is where your journey can start - and accelerate.