Head of Digital Experience
Sense Recruitment
This is an opportunity to lead something genuinely transformative.
Our client is rethinking how it engages with its members - shifting towards a more connected, personalised, and digitally-led experience. With strong backing from the executive team and board, digital is central to how the organisation will evolve.
What's Involved?
Our client is a purpose-driven financial services organisation investing meaningfully in its future - across digital experience, member engagement, and organisational capability.
At the heart of this is a clear ambition: to deliver a more seamless, intuitive and personalised experience for members with digital-leading the omnichannel experience.
Shape the Future of Member Experience
This role sits at the centre of a major transformation.
You’ll lead how digital experience evolves across the organisation, influencing strategy and building the capability needed to deliver it. From platforms and channels through to ways of working and innovation, your remit is broad—and your impact will be visible.
For the right person, this means:
- Shaping digital strategy at a critical point in the organisation’s journey
- Leading a step-change in digital capability and experience
- Driving meaningful, member-focused outcomes
- Building and embedding a more modern, digitally-enabled culture
What You’ll Be Doing
As Head of Digital, you’ll set the vision and direction for how digital enhances every stage of the member journey.
You’ll:
- Lead the evolution of member-facing digital platforms, including secure portals, websites, and applications
- Drive a more connected, personalised, and data-led approach to member engagement
- Champion digital innovation, including the exploration of emerging technologies such as AI
- Embed modern, agile, and collaborative ways of working
- Partner closely with technology, data, and business teams to align digital initiatives with broader organisational priorities
What Success Looks Like
You’re a digital leader who can operate strategically while staying close enough to delivery to drive real outcomes.
You’re comfortable navigating complexity and ambiguity, and you bring clarity, structure, and momentum.
You have the ability to:
- Influence at a senior level and bring stakeholders on the journey
- Balance innovation with governance and delivery
- Translate digital and technical concepts into clear business value
- Lead teams through change while building capability and engagement
What You’ll Bring
Leadership & Strategy
- Experience leading digital strategy, digital experience, or transformation initiatives
- A track record of shaping direction and delivering change in complex environments
Digital & Technical Understanding
- Broad understanding of digital ecosystems across platforms, data, security, and architecture
- Ability to engage confidently with technical teams, vendors, and delivery partners
People & Culture
- Experience building, leading, and uplifting high-performing teams
- A collaborative leadership style with a focus on capability development
Customer & Delivery Focus
- Proven experience delivering customer or member-centric digital experiences
- Exposure to websites, apps, portals, or omnichannel environments
Stakeholder Influence
- Strong communication and influencing skills across senior stakeholders
- Ability to build alignment in fast-paced, evolving environments
Why This Role
This is a rare opportunity to join at a point where direction is being shaped—not inherited.
You’ll have the backing, investment, and autonomy to build capability, drive a step-change in digital experience, and see the real impact of your work.
The Opportunity
If you’re motivated by the idea of building something, shaping direction, and leading a more modern, digitally-driven member experience—this is an opportunity to do exactly that.