Sales Development Representative

The Sales Development Representative (SDR) is responsible for building and developing new sales pipeline for LodgeLink in the Australian market. The role focuses on outbound prospecting, market mapping, and early-stage customer engagement. The SDR will identify potential customers, initiate conversations, qualify opportunities, and support the commercial team in converting those opportunities into new LodgeLink clients.

This role is ideal for a high-energy, self-driven individual who enjoys building relationships, creating opportunities, and working in a fast-paced technology environment. For the right candidate, the role offers a pathway to transition into a Junior Business Development Manager role as the Australian business grows. This role is in office with flexibility to work from home 1-2 days a week, depending on external client meetings and other business needs.

Responsibilities

• Identify, research, and prospect new potential customers aligned with target industries through outbound campaigns (phone, email, and social media).
• Build, manage, and maintain a consistent pipeline of qualified opportunities.
• Conduct market mapping to identify relevant companies, projects, key stakeholders, and decision-makers.
• Develop and maintain structured target account lists within defined industries.
• Schedule and coordinate qualified discovery meetings and product demonstrations for the commercial team.
• Maintain accurate and up-to-date records of prospecting activity, accounts, and opportunities in Salesforce.
• Ensure strong CRM hygiene and consistent pipeline tracking to support reporting and forecasting.
• Utilize sales tools such as ZoomInfo, Outreach, and Regie.ai to support efficient and effective prospecting.
• Collaborate with the APAC Leadership Team to refine target markets and ideal customer profiles.
• Support digital onboarding of new customers through a SaaS-style engagement model.
• Assist small to mid-size clients in adopting and effectively using the platform.
• Drive early-stage customer engagement and platform adoption through a scalable, lower-touch approach.
• Operate within a structured outbound framework focused on consistency, accountability, and measurable outcomes.
• Contribute directly to customer acquisition efforts by generating new meetings and opportunities.
• Demonstrate ownership of outbound activity, pipeline development, and overall market engagement.

Qualifications

• 1–3 years of experience in sales, business development, lead generation, or a related field.
• Experience in outbound prospecting or inside sales is highly regarded.
• Exposure to industries such as travel management, hospitality, workforce accommodation, or SaaS is considered an asset.
• Proficiency with CRM systems, particularly Salesforce.
• Familiarity with sales engagement and prospecting tools is an advantage.
• Strong communication skills with confidence engaging and building rapport with new prospects.
• High energy, strong work ethic, and self-motivation with a results-driven mindset.
• Ability to work independently while effectively collaborating within a small commercial team.
• Demonstrated curiosity about industries, markets, and customer needs.
• Strong sense of accountability, ownership, and discipline in managing activities and outcomes.
• Ability to consistently generate opportunities through persistence, smart targeting, and structured outreach.
• Willingness and capacity to learn quickly and grow into a broader, customer-facing commercial role.
• Demonstrated potential and ambition to progress into a Business Development or sales-focused position.

About LodgeLink

LodgeLink, a Black Diamond Group company headquartered in Calgary, Alberta, Canada is more than just a digital marketplace and ecosystem for crew travel; we’re a caring tech company on a mission to transform workforce travel. Our digital platform is the key to unlocking seamless solutions for finding, booking, and managing crew travel and accommodation needs. Powered by a growing network of hotel and lodge partners, we address the unique challenges of crew travel, applying technology to streamline the entire process from booking to management, payments, and cost reporting. At LodgeLink, we're not just saving our customers time and money; we're changing the future of workforce (crew) travel – for the better.

United by our vision to be THE ecosystem for workforce travel, our values reflect our commitment to collaboration, agility, dependability, inventiveness, and audacity. As a diverse and inclusive team, we come together, sharing ideas, building disruptive technology, and tackling complex problems. Our relentless pursuit to deliver value and superior customer experiences is inspired by a collective passion to ‘Create A Better Way’ for all.

At LodgeLink, we're seeking exceptional team players with an entrepreneurial spirit to contribute to our rapid growth. If you crave a career, not just a job, we could be the perfect fit.

LodgeLink Total Rewards

| Caring for our team is a priority, and we’re pleased to provide these benefits:

• Building a diverse and inclusive team, supporting career growth and development.
• Competitive base salaries.
• Share Appreciation Rights program for salaried employees.
• Paid vacation days and sick days.
• An employee charitable donation program.
• Hotel and travel discounts.
• In Australia: 20 vacation days per year, 10 sick/emergency leave days, superannuation, Employee Assistance Program through Telus Health.

LodgeLink is a Black Diamond Group company. Learn more: www.lodgelink.com

Black Diamond Group is a publicly traded company with 20 years of experience in modular space and workforce solutions, and operations across Canada, the United States, and Australia. Learn more: www.blackdiamondgroup.com

We are an Equal Opportunity Employer

Black Diamond Group is committed to diversity, equal opportunity and ensuring that our employees can thrive in an inclusive environment. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, marital status, family status, veteran status, Indigenous status, national origin, age, disability, or any other legally protected factors. Accommodation for applicants with disabilities is available upon request during the recruitment process.

Company: LodgeLink