Creative Lead, Paid Social

Company Overview

At Swan Studio, we are the fastest-growing direct response creative and social media agency in Australia.

We empower brands like Canva, Hungry Jacks, and Hello Fresh to transform scrolls into sales, all thanks to our unique blend of data-driven strategy and bold execution.

Our work consistently sets the industry benchmark for conversion-focused social creative, and our team is actively shaping the future of the field through thought leadership and groundbreaking approaches.

If you're a creative who thrives on seeing the direct impact of your work and wants to be at the forefront of what's next in advertising in an AI-centric world, you'll find your home here.

Role Summary

As Creative Lead, you will be at the forefront of the creative output of our agency and will oversee a team of Creative Strategists while personally driving a select portfolio of high-profile client accounts. You will guide strategy, ensure production quality, and champion innovative workflows that ensure we deliver the best possible results for our clients. This is a hands-on role and your mission is simple: deliver creatives that convert and develop the people who craft them.

Key Responsibilities

• Guide a team of Creative Strategists from concept to final asset, maintaining best-in-class standards for Meta and TikTok ads
• Mentor Creative Strategists to ensure they continue to develop and achieve the best possible results for their clients
• Own strategy and creative output for a select group of large D2C clients, delivering measurable growth through best in class creative
• Analyse creative data to derive insights for creative optimisation and testing
• Act as an expert voice in client meetings and internal training sessions
• Provide the final quality assurance check on assets before release
• Contribute to pre-sales pitches, showcasing Swan Studio's creative capabilities to prospective clients
• Foster a collaborative culture that prizes experimentation, rigorous testing, and continuous improvement

Requirements

• Minimum five years in a senior creative or strategy role and experience working in paid social
• Proven track record of conceiving and launching direct response ads that drive purchases, sign-ups, or subscriptions
• Strong command of short-form video, static design, and iterative creative testing
• Ability to brief editors and motion designers for optimal post-production outcomes
• Experience managing client relationships, timelines, and budget expectations
• Deep understanding of consumer psychology in digital environments
• Exceptional written and verbal communication skills, with obsessive attention to detail

Benefits and Compensation

• Competitive salary aligned with experience and impact
• Performance bonus linked to the growth of client accounts under your stewardship
• Continuous professional development with dedicated budget for courses, conferences, and tooling
• Opportunity to pioneer AI-driven production methods within an ambitious, future-focused studio

How to Apply

Send your CV and a short cover note to ***email_hidden***. We celebrate diversity and welcome applicants from all backgrounds.

Join the Swan Squad and play a role in our journey to becoming the world's best performance creative agency.