Marketing Manager
BrillianTalent
Leads a Small Team | AU and International Expansion | from $110K Base + Super (Open to Discussions)
Our client is a leading company specializing in premium natural wellness products. They manage and distribute premium brands, with all products proudly developed and manufactured in Australia. As a vertically integrated business, they offer a diverse range of high-quality natural medicines and foods, combining fast time-to-market with competitive pricing. They embrace innovation and creativity, look forward to partnering with a creative Marketing Manager to drive growth and success.
Key Responsibilities
- Lead and manage the overall marketing team and execution of marketing strategies.
- Develop and implement long-term strategic growth plans across offline and online channels.
- Oversee performance marketing, eCommerce, CRM, and web operations.
- Run integrated marketing campaigns across offline retail (grocery/pharmacy) and online platforms.
- Manage paid media campaigns across Google Ads, TikTok, Facebook, Instagram, website, and other social media.
- Drive eCommerce sales growth and optimise customer acquisition and conversion strategies.
- Manage external agencies and partners, including evaluating and presenting business cases for support.
- Segment audiences and optimise customer journey experiences to improve revenue performance.
- Deliver strong analytics, reporting, and performance insights on weekly, monthly, and yearly basis.
- Provide leadership, foster collaboration, and build a high-performing marketing team culture.
- Bilingual of English and Mandarin is preferred, as this role will be assisting the expansion in Asian market.
If about sounds like you, please apply ASAP! Or contact Amelie for a confidential chat: ***email_hidden*** ; 0402 384 384 (Please leave a text if I missed your call.)